Problem & audience: Companies waste hours manually documenting processes for onboarding, training and compliance. A tool that records a workflow (screen + voice) and instantly converts it into a structured Standard Operating Procedure (SOP) promises big time-savings for ops, HR and IT teams.

Evidence of demand

• Reddit thread supplied by user (r/ArtificialInteligence, Jun 2024) asks for exactly this. Other recent Reddit posts in r/Notion, r/msp, r/buildinpublic, r/PPC show founders and agencies actively looking for or sharing AI SOP generators.
• Google keyword data (via tools): – “standard operating procedure software” 1 300 searches/mo, difficulty 6 (low) – “ai sop generator” 320 searches/mo, difficulty <10 – “best standard operating procedure software” 140 searches/mo, difficulty 15 – All below the 30-difficulty threshold and with CPCs $28-$71 → advertisers are paying → commercial intent.

Existing solutions (paying competitors = proof people pay)

• ScribeHow (Chrome extension, $29 per seat)
• Process Street / ClickUp AI Docs / Whale.io / SupaDemo / Guidde / KomodoDecks / ScreenApp / SwiftSOP / Clueso etc.
• Many of them explicitly market “record once, auto-create SOP”....